At Aberdeen Taxis, we’re always looking for ways to improve how we serve our customers across the city. From faster pickups to clearer communication, we know that modern taxi travel needs to be reliable, transparent, and easy.
That’s why we’re proud to announce the launch of our new booking app and advanced dispatch technology, developed in partnership with iCabbi, a global leader in taxi technology.
This upgrade goes live from 10am on 10/02/26 and marks a major step forward in customer service, real-time tracking, and operational efficiency for Aberdeen.
A Smarter Taxi Service for Aberdeen
Customer expectations have changed. People now want the same convenience from taxis that they get from other everyday services: accurate ETAs, real-time updates, and a smoother booking experience.
With the introduction of iCabbi’s industry-leading dispatch platform, we’re delivering exactly that.
This new system allows us to modernise how taxis are allocated, tracked, and managed across Aberdeen, helping us provide:
- Faster pickups
- More accurate arrival times
- Improved communication
- Greater reliability during peak demand
This isn’t just a new app. It’s a complete upgrade to the technology behind the service.
What Customers Can Expect
Our new dispatch and booking system introduces a range of features designed to make journeys easier, quicker, and more predictable.
Real-Time Vehicle Tracking
Customers will now benefit from real-time vehicle tracking, giving you the ability to see where your taxi is and track its progress as it approaches.
This is especially useful when:
- You’re travelling at night
- You’re heading to the airport or train station
- You’re booking during busy times
- You want reassurance that your taxi is on the way
Accurate ETAs Powered by Google Fleet Live Data
One of the biggest frustrations for customers is unreliable arrival estimates.
Our new system provides accurate ETAs powered by Google fleet live data, helping to reduce uncertainty and improve trust in the booking experience.
This means you can plan your time more confidently, whether you’re travelling for work, heading out in the evening, or managing a tight schedule.
Automated WhatsApp Journey Notifications
To improve customer communication even further, our new system includes automated journey notifications via WhatsApp.
This makes it easier to stay updated without needing to repeatedly check an app or phone our office.
Customers can receive timely updates, such as:
- Taxi dispatched
- Taxi approaching
- Journey progress notifications
Faster, Smarter Vehicle Allocation
Behind the scenes, our new dispatch platform uses live mapping and intelligent job distribution to allocate the nearest and most suitable vehicle for each booking.
This helps us:
- Reduce wait times
- Improve pickup speed
- Increase efficiency during busy periods
- Better match vehicles to customer needs
Improved Reliability During Peak Demand
Busy times in Aberdeen can be challenging, especially during weekends, major events, and seasonal peaks.
This upgrade improves our ability to manage high demand more effectively, ensuring we remain reliable when customers need us most.
Predictive Pricing Using Transparent Trip Data
We’re also introducing predictive pricing, using decades of transparent trip data.
This supports a more consistent and data-led approach to pricing, helping customers better understand journey costs and improving fairness and predictability.
A Major Investment in Aberdeen’s Local Transport
This upgrade represents a significant investment by Aberdeen Taxis in the future of transport in the city.
We’ve built our reputation as a trusted, community-focused taxi provider, and we’re proud to now back that local service with technology used by leading taxi fleets internationally.
“This partnership with iCabbi allows us to bring world-class dispatch technology to Aberdeen. Our goal is simple — faster service, better communication, and a smoother experience for every customer. We’re proud to combine local knowledge with advanced technology to raise the standard of taxi travel in the city.”
Supporting Our Drivers as Well as Our Customers
A better customer experience starts with supporting the people delivering the service.
Our new dispatch system also benefits drivers by providing:
- Clearer job information
- Optimised routing
- Improved communication tools
- A more efficient working environment
By streamlining operations behind the scenes, we aim to create a better experience for our entire driver network while improving reliability for passengers.
Looking Ahead
As Aberdeen continues to grow and customer expectations evolve, we’re committed to staying at the forefront of modern, reliable taxi travel.
This move towards a technology-driven model ensures Aberdeen Taxis remains a trusted choice for local residents, visitors, businesses, and commuters across the region.
Aberdeen Taxis: driven by technology, trusted locally.
Book With Aberdeen Taxis
Our new system launches from 10am on 10/02/26.
To book a taxi:
- Download now: https://icab.bi/AberdeenTaxis
- Call us: 01224 200200
- Visit: www.aberdeen-taxis.com